Advertising Standards Authority (ASA)

The Advertising Standards Authority ensures all advertising, in all mediums, is up to scratch, to the high standards of the British advertising codes. The ASA website will tell you more about the rules for advertising and explain how the ASA works to enforce the British advertising standards. It is independent of both the government and the advertising industry.

Incorporated Society of British Advertisers (ISBA)

The ISBA is the only representative body, in the UK, that represent advertisers' interests across all marketing communication disciplines and has some 380 leading UK advertisers, whose combined spend on marketing communications is over £10 billion per annum. The ISBA influences the media, Government, advertising agencies, consultants and suppliers, as well as various other bodies in the marketing communications industry.

Association of Event Organisers (AEO)

The AEO strives to increase the significance of exhibitions, of its members, within the marketing mix and to satisfy the needs of both exhibitors and visitors. It offers assistance to any and all organisations and individuals that are involved in events and exhibitions in the UK.

Radio Advertising Bureau (RAB)

The RAB provides an impartial guide on effective advertising using Commercial Radio, to national advertisers and their agencies.

British Market Research Association (BMRA)

The Market Research Association (MRA) is the largest trade association for the market research industry, with members in more than 70 countries. The main aims of the Association are to increase professionalism, excellence, and effectiveness in the market research industry globally.

Broadcast Advertising Clearance Centre (BACC)

The BACC is a specialist body responsible for the pre-transmission examination and approval of television advertisements.  All advertisements being transmitted as a national television campaign on UK terrestrial and satellite channels should be submitted to the BACC for approval.

Direct Marketing Association (DMA)

The Direct Marketing Association (DMA) represents the direct marketing industry, in the UK, by promoting best practices and raising industry standards and provides up-to-the minute information, research and legal advice to its members.

Emap Advertising

Emap is a media company who creates 'ground breaking media solutions’ that can be delivered on various platforms and provides various bits of information and case studies. Emap's media solutions include: magazines, radio, television, online, events and text message/SMS advertising.

Fast Track Events

Fast Track is the leading independent sports marketing agency in the UK. They create world class sponsorship programmes and events for their clients across a wide range of sports.

Institute of Practitioners of Advertising (IPA)

The IPA is a trade body and professional institute for many leading agencies in the UK's advertising, media and marketing communications industry, covering the Creative, Digital, Direct Marketing, Healthcare, Media, Outdoor, Sales Promotion and Sponsorship sectors. Collectively, IPA members handle over 80% of media spend in the UK each year

Institute of Sales Promotion (ISP)

The Institute of Sales Promotion (ISP) strives to raise the stature of sales promotion within the UK marketing industry and is dedicated to protecting the promoter's right to promote, by encouragement of a set of best practice guide lines.

Internet Advertising Bureau UK (IAB)

The IAB is the trade association for the internet marketing industry. They represent the online advertising industry, which is the most exciting and fastest growing advertising medium in the world. They do this by working with their members to ensure marketers can easily identify the best online mediums and help them engage their customers and build their brands, through a combination of resources and events.

Live Brand Experiences Association (LBEA)

The LBEA aims to position Live Brand experience as a mainstream advertising medium and promote best practices in the industry. They help maximise the impact of live brand experience and position, promote and grow business for all their members.

Marketing Communication Consultants Association (MCCA)

The MCCA strives to stimulate communication agencies in an ever changing industry, by sharing knowledge, sharing vision and sharing possibilities.

Newspaper Marketing Agency (NMA)

The NMA is an independent, impartial body that aims to make advertisers, agencies and media planners more aware of the power of News Paper Advertising. It provides case studies, research and shows examples of innovative work.

Newspaper Society

The Newspaper Society represents and promotes the interests of Britain's regional and local press.  It provides legal advice and lobbying services to regional and national newspaper and magazine publishers, as well as distribution industries. It also holds a series of conferences and seminars through out the year.

Outdoor Advertising Association of Great Britain (OAA)

The OAA aims to make advertisers, agencies and media planners more aware of the excitingly diverse world of outdoor media. Their role is to provide a central reference point for the Outdoor industry in which it is possible to protect member’s relationships with the advertising community, the public and the government, in the UK.

Periodical Publishers Association (PPA)

The PPA is an organisation for magazine and professional media publishers in the UK. PPA's role is to promote and protect the interests of the industry in general, and its member companies in particular. They also provide legal information and general advertising related news.

Point-of-Purchase Advertising International (POPAI)

The POPAI is the only international, non-profit trade association exclusively devoted to serving the interests of all parties involved in Point-Of-Purchase advertising including trade marketers, brand retailers, producers and suppliers. They do this by promoting, protecting and advertising the broader interests of point of purchase advertising through research, education, trade forums, networking and legislative efforts.

Public Relations Consultants Association (PRCA)

The Public Relations Consultants Association is the voice of public relations consultancies in the UK. They provide help to members, so they can be better businesses and demonstrate the value of public relations consultancy. Some of this help includes management and legal tools, which is provided free to all members.

The Marketing Society

The Marketing society's prime goal is to champion marketing excellence and to provide a network for senior marketers and executives to exchange leading edge ideas and practice by encouraging debate and contact between them.

Thinkbox

Thinkbox is the television marketing body for all the UK commercial broadcasters, including Channel 4, Five, GMTV, ids, ITV, Sky media and more. It works with the UK marketing community to help customers get the most out of television advertising.

Broadcasters Audience Research Board (BARB)

BARB provides in-home TV viewing measurement for the UK, they provide estimates of the number of people watching television, which channels and programmes are being watched, at what time, and the type of people who are watching them.

Ipsos MORI

Ipsos MORI focuses its work around five specialist categories, including Marketing, Advertising, Media, Loyalty and Public Affairs. They offer a full range of quantitative and qualitative research service, which embraces both traditional and innovative research methods.